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This web page top-10-costume-sites.com states the following, "Service to the public which showcases the best Halloween Costumes, costume decorations, kids costumes, adult costumes, Mardis Gras costumes and other costumes the web has to offer." We saw that the webpage also stated " The Top 10 Costume Sites are ranked below in order of 1 to 10 1 being the highest-ranked." It also said " In addition, each stores Products, Prices and Shipping are separately reviewed and assigned a grade of A to F A being the highest. Friday, August 14, 2015." The header had Halloween Costumes as the highest ranking optimized keyword. It is followed by costume decorations, kids costumes, and adult costumes which isn't as ranked as highly as Halloween Costumes. The next words top-10-costume-sites.com used was Mardis Gras costumes. sexy costumes was included but might not be understood by search crawlers.